"What is your divorce strategy?' This was the question the priest asked as the two lovers passionately in embrace waited to be cast into the courtyard of marriage. The couple was totally taken aback and asked him to repeat what he said. And the priest repeats.."Before you kiss the bride, I want to know what your divorce strategy is?"
As the two lovers raised their hands to beat up the priest, the man behind came up and gently patted them and said that this was just a mock to showcase an entirely different but ironically similar arena....

That other arena......The Founder of a startup creates a baby with absolute passion and perseverance and is all excited to step on a journey to be the next Phil Knight or Steve Jobs...then
...the funding bug kicks in..she needs money..more of it than she can pull through...in arrives the VC/Investor and stumps her with this similar question..

WHAT IS YOUR EXIT STRATEGY?
Woww !! How different is this from that mock-up wedding demo? This is where true BUSINESS COACHING kicks in. How does one plan an 'exit' even when it hasn't started?
Of course many do. The underlying reason behind that could be pressure to make their dream come true. Or simply the need to make money!!
If money making is the sole driving force, then one sells the baby they have created. Yes, it could be for a billion dollars. But that doesn't help the person to leave a stamp on the planet nor does it help someone leave a legacy.

True fulfilment arises from creating something of lasting value. Something that could touch generations.
Or else money-making could be done in multiple modes..
While nothing is ever right or wrong..It all depends on the 'why' you are doing what you are doing. But if leaving a legacy, like the legends, is the main motivator, asking or responding to the question, 'What is your exit strategy' is never the solution.

If you want to leave a legacy and live beyond your time, learn the 21 success mantras the legends have put together and been on the top for centuries. Through powerful brand strategy consulting, you can be one of these UNSTOPPABLE heroes.

Like the Tata Group, Procter & Gamble, Colgate-Palmolive, Johnson & Johnson and such geniuses. Read them in my book and discover a new YOU that can vibrate at a completely new frequency!